Tablets as a Cure for Members Needing Cards Instantly

Tablets as a Cure for Members Needing Cards Instantly
September 1, 2017 Marketing GrafWebCUSO

Brookfield, Wis. Fiserv, launched its Instant Issue Advantage wireless tablet solution, putting instantly issued and activated cards in the hands of verified financial institution cardholders to begin using right away.

Instant Issue Advantage wireless tablet technology enables a teller, such as those at the $159-million Rochester, Minn.-based First Alliance Credit Union, to greet and verify member identity in the lobby. The credit union then provides them with a tablet to access information and instantly receive a permanent MasterCard branded EMV debit card.

Members opening accounts, or those in need of replacement cards, have access to a new card immediately. This has proven beneficial in attracting younger members and strengthening loyalty to the credit union.

“As the evolution to digital accelerates, we have a strong commitment to our multi-generational membership,” David Schouten, vice president of information technology, chief information officer at First Alliance Credit Union, said. “Fiserv offers a real-time, integrated solution, helping us add a ‘wow’ factor and reduce costs associated with new card rush orders.”

Clifford Skelton, president of output solutions at Fiserv, added, “When people lose their debit cards, they can’t put their lives on hold for ‘within seven to 10 business days’ while they wait for a new card. Their priority is accessing their funds where and when they want, and they expect financial institutions to stay in step and meet their needs in a rapidly moving world.”

According to Fiserv’s Channels and New Entrants results from “Expectations & Experiences,” the quarterly consumer trends research from Fiserv, the physical branch remains resilient even as digital engagement in financial services intensifies. While 44% of consumers cited the branch as their preferred method for standard daily transactions, consumers want a brick-and-mortar experience that merges with technology, and fits into the way they live and manage their money.

Fiserv indicated wireless connectivity enables in-branch movability and an enhanced, yet secure, experience for financial institutions and cardholders, including the move from PC-based software to a mobile tablet. It also provides improved functionality and same platform connectivity with Fiserv for instant card issuance, increased reliability and uptime of connections, and heightened security in moving data.